AutoMax knows that you care how the information collected about you is used and shared. At AutoMax, we understand that the confidentiality and protection of your personal information is one of our fundamental responsibilities. While AutoMax uses appropriate security measures to safeguard details of your experience, we do collect and use information from your visit, though, so please read on for more details.
Information Collection and Use
In general, you can visit automax.net without telling us who you are or revealing personal information about yourself. When you use the website, your name, telephone number, street or email address, and other personally identifying information may be requested or collected, but is not required.
Information we collect from you via the pre-qualify application and/or the full credit application that you provide us may provide us with nonpublic, personal information about you that you or someone else has provided to us and that is not publicly available as well as information about your transactions with us. That information includes:
- Information we receive from a consumer-reporting agency.
- Your payment history if you have previously purchased a vehicle from us.
- Your name
- Your e-mail address
- Home address
- Telephone number, including mobile number
- Credit card information
- Other billing information
- Any other information you choose to disclose
Our servers may also automatically collect information about you, your online behavior and your computer, mobile, or other device as described in the Local Device Storage (“Cookies”) and Tracking Technologies section. The information may include, without limitation, information about the device you are using, such as the make, model, settings, and specification of the device, and may also include the geographic location of you or your device, as well as the date/time stamp, IP address, pages visited, time of visits, content viewed, ads viewed, the site(s), application(s), destination(s), or service(s) you arrived from, and other clickstream data.
If you choose to access, visit or use any third-party service(s), that may be integrated with or linked to AutoMax’s website, we may receive personally identifiable information and other information about you and your computer, mobile or other device that you have made available to those services, including information about your contacts on those services. Your decision to use third party service(s) in connection with AutoMax is voluntary. AutoMax does not operate the third-party service(s) or links and is not responsible for the privacy protection or content outside of the AutoMax website. We reserve the right to use, sell, transfer, assign, share, and provide access to all personally identifying information and other information about you and your computer, mobile or other device that we receive through third-party social networking services in the same ways described in this Agreement as all of your other information.
We use personally identifiable information you supply to provide you with the content you have requested. We may also use the information to communicate with you about new features, products or services, or to improve the services that we offer by tailoring them to your needs.
We may share information about you, your computer, mobile or other device, with our parent, subsidiaries, and affiliates. There are also times when you may provide information about yourself to us in areas that may be managed or participated in by third parties. In such cases, the information may be used by us and such third party(ies), each pursuant to its own policies. While we may seek to require such third parties to follow appropriate privacy policies and will not authorize them to use this information except for the express purpose for which it is provided, we are not responsible for any actions or policies of third parties.
We may, disclose certain information to government agencies, consumer-reporting agencies, and other outside parties as permitted or required by the Federal Privacy Act and other applicable laws, for example, to cooperate with governmental, law enforcement, or other investigation(s) or legal proceedings.
We reserve the right to use the information we collect about you, your computer, mobile or other device, including geographic information, which may at times be able to identify you, for any lawful business purpose, including without limitation, to help diagnose problems with our servers, to gather broad demographic information, analyze trends, track users’ movements around the website, and to otherwise administer the website.
We and our service providers use analytics to analyze traffic to this website to help us understand our customers’ and visitors’ needs and to continually improve our site. Some of the analytics use the tracking technologies described below. We reserve the right to use, sell, transfer, and share data about our users for any lawful business purpose.
Local Device Storage (“Cookies”) and Tracking Technologies
A cookie is a data file that a website will store on your computer or mobile device so the site can remember you at a later time. Cookies can make a website more useful by allowing the site to personalize information for visitors and by storing information about user preferences so that the user does not have to re-enter information, etc., each time he or she returns to the site. Cookies can also be used to track user preferences and webpages used while visiting the AutoMax website. You may be able to remove, reject and/or disable some types of cookies using your browser’s preferences or other programs, but this may impact the functionality of AutoMax’s website and affect your usage. Please check your browser to determine where these types of cookies are stored and how they can be deleted or disabled.
At AutoMax, we have implemented security measures and procedures that we believe to be reasonable and appropriate to protect the security, confidentiality and integrity of information that you or third parties have provided to us. While we regularly review and assess the sufficiency of our security measures to protect against loss, misuse, or alteration of said information, we cannot guarantee or warrant the security of any information you disclose or transmit to us online. By using the website you agree to assume all risk in connection with the information sent to us or collected by us when you access, visit or use the website, including without limitation your personally identifiable information or other information, and we are not responsible for any loss of such information or the consequences thereof.
In the unlikely event that we believe the security of your information in our possession or control may have been compromised, we may seek to notify you. If notification is appropriate, we may notify you via your computer, mobile or other device.
Notification of Changes
If you have any questions about this privacy statement, please contact:
Compliance Officer, P.O. Box 1528, Henderson, North Carolina 27536. Please include enough information so that we are able help you, such as your name, phone number or email address, and the specific website mobile site, application, and/or other service you are contacting us about.
In connection with your transaction, whether online or at our dealership, AutoMax may acquire information about you as described in this policy, which AutoMax handles as stated in this policy. AutoMax may collect personally identifiable information such as name, postal address, telephone number, email address, social security number, date of birth, etc. While AutoMax makes reasonable efforts to secure all data submitted via this website, AutoMax cannot guarantee security of personal information, and all information submitted via this website is at your own risk.
By visiting this website and/or agreeing to share your location with AutoMax, AutoMax may acquire non-personally identifiable information about you, such as your geographic location, internet service provider, internet browser, IP address, search engine or referral source you used to access this website, and browsing preferences. By using this website, you acknowledge and agree AutoMax may use this anonymized information to improve the experience of our customers and visitors to this website.
AutoMax's website resides behind a firewall and uses SSL (Secure Sockets Layer, the industry-standard security protocol used to communicate with browsers) to transmit personal information. Data is strongly encrypted during transmission to ensure that personal and payment information is secure. Industry-standard data encryption techniques are used to protect personal information on our servers. SSL-capable browsers typically have a symbol on the browser window to indicate when they are in a secure mode. In addition, the URL will begin with "https:" for all browsers.
AutoMax only shares your information with our affiliates or business partners, and such disclosure is made only in connection with our regular business practices. AutoMax does not sell, rent, or disclose email addresses to any other organizations.
If you have any questions about this policy or AutoMax's privacy practices, please contact AutoMax.